Marketing is no longer a matter of popping down to the local paper and taking out an ad. Its complex, and can involve positioning yourself as the expert in person online and in print, maintaining your professional profiles on various online...
We always talk on Small Biz Matters about the importance of surrounding our small businesses with good people and finance is a MUST when it comes to finding the right fit. We're all familiar with bookkeepers and accountants but there...
Small Business owners are notorious for putting ourselves last. The business, our clients, our family are all well ahead of our health and wellbeing. And from a mental health perspective, when you put yourself last you devalue your work and...
It's not often you have local small business royalty in Da Triple H House but we certainly have someone here today who will inspire. Rachel Chappell built her small business from an idea, meeting the needs of her thousands of clients and...
E-Commerce and the dark art of online selling. Not only is it crucial to get your online sales streamlined and working but it actually needs to make sense and integrate with your sales and marketing strategy. Why? Because for all of us selling is...
I was proud in October to represent Small Biz Matters at the ATO's Protecting Honest Businesses seminar at Haymarket where I interviewed Braden Powell, Director of Small Business Assurance. He explained the importance of understanding the Black...
The Legal System. Small business owners should probably understand it more than we do but we only start diving into it in worst case scenarios. We engage with legal experts only when we NEED it and hope to never have to...
When operating a small business in Australia we have to navigate local, state and federal legislation and compliance. We operate in a particular area so the impact of local government decisions affects us daily but when it comes to compliance, tax...
If there's one "moving feast" topic which is almost impossible to keep track of its small business lending. If its not the RBA changing rates its the Big Four changing their requirements for small business loans and then throw in a Royal Commission..
Well before it was cool to grow your online reputation using podcasting Ash Roy was curating content, gaining a huge listenership and positioning himself as the expert in podcasting. Explore the Productive Insights Podcast which has been running...
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